PPC agency
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What is a PPC agency
A PPC agency, short for Pay-Per-Click agency, is a company specializing in managing online advertising campaigns for businesses. These agencies help clients create and optimize paid search ads that appear on search engine results pages. By utilizing platforms like Google Ads, Bing Ads, and social media advertising, PPC agencies help businesses attract targeted traffic to their websites and generate leads or sales through paid online advertising. These agencies employ experts in keyword research, ad copywriting, bid management, and analytics to maximize the effectiveness of PPC campaigns and ensure a strong return on investment for their clients.
Why is PPC important
Targeted Advertising
Pay-per-click (PPC) advertising allows businesses to target specific demographics, interests, and behaviors of their audience. This targeted approach ensures that ads are shown to the right people at the right time, increasing the likelihood of conversions.
Immediate Results
Unlike other digital marketing strategies that may take time to build momentum, PPC campaigns can generate immediate results. Once a campaign is launched, businesses can start reaching their target audience and driving traffic to their website almost instantly.
Your clients are on Google
Based on Statista’s findings, Google had 955 million monthly visits in Canada, while Facebook, which they list as the second most popular website had 282 million monthly visits.
Our PPC services
We offer premium PPC services aimed at maximizing your online advertising efforts. Our team of experts ensures targeted campaigns for optimal results.
Utilize Google’s vast network to reach potential customers with targeted ads.
Tap into Facebook’s massive user base to promote products and services through targeted advertisements.
Engage Instagram users through visually appealing ads, leveraging the platform’s focus on images and videos.
Target professionals and decision-makers with LinkedIn ads for B2B marketing and lead generation campaigns.
Reach a wide audience through video marketing on YouTube, targeting users based on their interests and demographics.
Turko helps small businesses reach target customers online through targeted advertising on various digital local platforms.
Boost product visibility and sales on Amazon with targeted ads that appear to users while they shop on the platform.
Showcase products and drive traffic to your website using Pinterest’s visual search platform and targeted advertising.
Turko offers targeted online advertising solutions to help businesses reach their desired audience through targeted Media placements.
Revolutionize your advertising strategy with programmatic ads – utilizing AI and data for targeted, effective campaigns across multiple platforms.
A professional PPC account auditing service provides detailed analysis and recommendations to optimize paid advertising campaigns for maximum results.
Enhance your team’s digital marketing skills with our PPC Staff Training service. Expert-led sessions to boost campaign performance & ROI.
Looking for a quote ? View our ppc plans and packages or contact us directly !
Why us
Turko has a proven track record of maximizing ROI through targeted PPC strategies. Our experienced team conducts in-depth keyword research, implements data-driven campaigns, and provides detailed analytics to ensure client success. Trust Turko for results-driven PPC management.
Experience matters
For more than 10 years, Turko has been a leading PPC agency, delivering exceptional results backed by vast experience. Our seasoned team knows the ins and outs of PPC advertising, ensuring optimized campaigns that drive tangible growth for our clients. Experience matters, and at Turko, our track record speaks for itself.
Technical & marketing savvy
We believe our job is to merge technical expertise with marketing savvy to elevate your PPC campaigns. Our agency stands out for its ability to blend data-driven strategies with creative insights, ensuring that your online presence not only reaches the right audience but also drives tangible results. Trust us to navigate the complex digital landscape with precision and innovation.
Relationships & results
We live by our two primary core values: Relationships and Results. At Turko, we prioritize building strong partnerships with our clients, ensuring clear communication and trust. Our focus on delivering exceptional results through data-driven PPC strategies sets us apart. Choose Turko for a collaborative approach that drives success for your business.
We love what we do
Our PPC agency stands out because we truly love what we do. Passion drives our team to deliver exceptional results for clients. With a dedicated focus on paid advertising, we combine expertise with enthusiasm to maximize every campaign’s success.
We play fair (We don't cheat)
We value honesty and integrity in everything we do. As a PPC agency, our commitment to playing fair means we don’t cheat. Our clients can trust that our strategies are transparent and ethical, delivering results that stand the test of integrity. Join us for a partnership built on trust and fairness.
Transparent reporting & insights
Our custom, in-depth reporting includes detailed analytics, conversion tracking, and ROI data for full transparency in your PPC campaigns. We provide insights that inform strategic decisions and optimize performance, ensuring that your advertising budget is maximized effectively. Our commitment to transparent reporting sets us apart as a reliable partner for your digital marketing needs.
Our proven process
1- ANALYSE
Initially, we collect and analyze all the data from every possible sources
2- DESIGN
Then, we design strategies based on our analysis and our online expertise
3- IMPLEMENT
Finally, we implement our strategies and measure the success of our efforts
Our commitment to excellence
Turko is committed to offering you a quality service that meets your expectations. Transparency, efficiency and responsiveness are at the heart of our guarantee.
We guarantee an impeccable customer experience, carefully attentive to your needs, and always responsive to your requests.
Case studies
Discover how Turko Marketing helps brands and organizations achieve their digital marketing objectives.
What our clients are saying
They trust us
PPC FAQ
Why should I hire a PPC agency?
PPC agencies specialize in creating and managing pay-per-click advertising campaigns, ensuring you get the most out of your investment in online advertising.
How much does PPC management services cost?
The cost of PPC management services varies based on factors such as the complexity of your campaigns, the size of your advertising budget, and the specific services you require. A reputable agency will provide transparent pricing details tailored to your needs.
How can a PPC agency help improve my ROI?
PPC agencies use data-driven strategies to optimize your ads, target the right audience, and drive qualified leads to your website. This can result in improved ROI by maximizing the effectiveness of your advertising budget.
What services do PPC agencies offer?
PPC agencies typically offer services such as keyword research, ad creation, campaign management, performance monitoring, A/B testing, and conversion rate optimization to help clients achieve their advertising goals.
How do I know if a PPC agency is right for my business?
Look for a PPC agency with experience in your industry, a track record of successful campaigns, transparent communication, and a commitment to understanding your unique business needs and goals.
What are the key metrics to track in PPC advertising?
Key metrics to track in PPC advertising include click-through rate (CTR), cost per click (CPC), conversion rate, return on ad spend (ROAS), and overall campaign performance to measure the success of your campaigns.
How do PPC agencies measure the success of campaigns?
PPC agencies use advanced analytics tools to track and analyze campaign performance metrics, such as conversion rates, cost per acquisition, and return on investment (ROI), to evaluate the success of campaigns and make data-driven decisions for optimization.
Can a PPC agency help with remarketing campaigns?
Yes, PPC agencies often specialize in setting up and managing remarketing campaigns to target users who have previously visited your website or interacted with your ads, increasing the likelihood of conversion and maximizing your advertising efforts.
Free PPC downloads
2024 Google merchant center checklist
Turko Marketing compiled a list of 24 Google Merchant Center optimization items that anyone can follow to audit their Google Merchant Center account.
UTM Builder
Download our free UTM Builder Spreadsheet and revolutionize your tracking efforts. This powerful tool enables you to effortlessly : create UTMs on the fly ensuring
The Master Playbook 2024
After nearly 9 years of SEO and digital marketing, working for organizations ranging from small SMEs to global brands, Turko Marketing has compiled a list
2024 Facebook Ads optimization playbook
Turko Marketing compiled a list of 55 Facebook Ads (Meta Ads) action items to improve the performance of a Facebook Ad Account.
2024 Digital measurement playbook
Turko Marketing compiled a list of 84 digital measurement items anyone can follow to improve their data analysis and decision making regarding performance with Google Analytics 4 and Google Tag Manager.
2024 Google Ads playbook
Turko Marketing compiled a list of 118 Google Ads strategies, tactics and optimization action items that anyone can follow to improve their Google Ads account.
Latest PPC articles
How to create a Google Ads campaign
Google Ads can be a great way to drive traffic to your website and grow your business. But it can also be complex and confusing, especially if you’re just starting out.
14 Google ad extensions available to your arsenal
Google ad extensions are an important part of any Google Ads campaign. They allow you to add more information to your ads, which can help you better target your audience and improve your click-through rate (CTR).
How to drive more conversions with paid advertising?
When it comes to marketing, paid advertising is one of the most efficient and effective ways to reach your target audience. By paying for ad space, you can ensure that your message will be seen by a large number of people who are likely to be interested in what you have to offer.
How to find your target audience?
Once a business has identified its target audience, it can then create marketing messages that are designed to appeal to that group. Businesses can use market research to test different messages and see which ones are most effective.
3 criteria to help you choose your keywords for Google Ads
It is extremely important to choose the right keywords when running ads on Google. Keywords are one of the three main pillars of a successful Search campaign
4 tips to improve the Quality Score of your Google Ads campaigns
How does Google measure the quality level of your Google Ads ads? Click to learn more.
Learn PPC
Here’s a list of useful resources to master the art of PPC and boost your website’s revenues. Learn proven strategies and techniques to excel in Pay-Per-Click advertising.
- GOOGLE ADS (PAID SEARCH)
- META / FACEBOOK ADS (PAID SOCIAL)
- ECOMMERCE
- STRATEGIES & TACTICS
- OTHER PPC RESOURCES